{"id":711,"date":"2025-10-02T03:52:43","date_gmt":"2025-10-02T03:52:43","guid":{"rendered":"https:\/\/www.thebrokeronline.eu\/servaes-jan\/"},"modified":"2025-10-02T03:52:43","modified_gmt":"2025-10-02T03:52:43","slug":"servaes-jan","status":"publish","type":"page","link":"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/","title":{"rendered":"Servaes Jan"},"content":{"rendered":"<section class=\"content column wide left normal content view\" id=\"content\">\n<div class=\"rounded-corner\"><\/div>\n<article class=\"fader\">\n<header class=\"contents\">\n<h1>\n\t\t\t\t\t\t\tJan Servaes<br \/>\n\t\t\t\t\t<\/h1>\n<\/header>\n<div class=\"article\">\n<div class=\"author_addthis\">\n<div class=\"addthis\">\n\t<!-- AddThis Button BEGIN --><\/p>\n<div class=\"addthis_toolbox addthis_default_style\" addthis:title=\"Servaes Jan\">\n\t\t<a class=\"addthis_button_facebook_like\" fb:like:layout=\"button_count\"><\/a><br \/>\n\t\t<a class=\"addthis_button_tweet\" tw:via=\"thebrokeronline\"><\/a><br \/>\n\t\t<a class=\"addthis_counter addthis_pill_style\"><\/a>\n\t\t<\/div>\n<p>\t\t<script type=\"text\/javascript\" src=\"https:\/\/www.thebrokeronline.eu\/files\/js\/250\/addthis_widget.js\"><\/script><br \/>\n\t\t<!-- AddThis Button END -->\n<\/div>\n<\/p><\/div>\n<div class=\"body contents\">\n<div class=\"object-left\">\n<div class=\"img border\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<p class=\"yunu3cvqabft7vifv\"><b>Jan Servaes<\/b>&nbsp;is Professor and Director of the new SBS Center \u2018Communication for Sustainable Social Change (CSSC)\u2019 at the University of Massachusetts at Amherst (USA, <a href=\"http:\/\/www.csschange.org\/\" target=\"_blank\">www.csschange.org<\/a>).<\/p>\n<p class=\"yunu3cvqabft7vifv\">He chaired the Scientific Committee for the World Congress on Communication for Development (Rome, 25-27 October 2006), organized by the World Bank, FAO and the Communication Initiative.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"children\">\n<div class=\"article\">\n<section class=\"children related\">\n<div class=\"article\">\n<div class=\"wleft\">\n<div class=\"img\">\n<div class=\"overlay\"><\/div>\n<p>\t\t\t\t\t<a href=\"https:\/\/www.thebrokeronline.eu\"><img decoding=\"async\" src=\"https:\/\/www.thebrokeronline.eu\/files\/var\/broker\/storage\/images\/blogs\/communicating-change\/jan-servaes-sustainability-is-the-key-and-the-achilles\/22460-1-eng-gb\/jan-servaes-sustainability-is-the-key-and-the-achilles_column.jpg\" alt=\"Jan Servaes: Sustainability is the Key and the Achilles\"><\/a>\n\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"wright\">\n<header>\n<h3><a href=\"https:\/\/www.thebrokeronline.eu\">Jan Servaes: Sustainability is the Key and the Achilles<\/a><\/h3>\n<h4>\n\t\t\t\t\t\t<span class=\"yunu3cvqabft7vifv\"><br \/>\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/\">Jan Servaes<\/a>\t\t\t\t\t\t<\/span><br \/>\n\t\t\t\t\t|<br \/>\n\t\t\t\t\t\t\t16 September 2025<br \/>\n\t\t\t\t\t\t<\/h4>\n<\/header>\n<p class=\"yunu3cvqabft7vifv\">\n\t\t\tIt was rewarding to hear so many positive reactions during the opening and afterwards. As some of you pointed out the \u2018crux\u2019 of the matter is \u2018sustainability\u2019. What does that mean for our field?<br \/>\nIn an article published in Gazette (Servaes, 2007 \u2013&#8230;\n\t\t<\/p>\n<p>\t\t<a class=\"more\" href=\"https:\/\/www.thebrokeronline.eu\">read more<\/a>\n\t<\/div>\n<div class=\"clear\"><\/div>\n<\/div>\n<\/section>\n<section class=\"children related\">\n<div class=\"article\">\n<div class=\"wleft\">\n\t\t\t\t<a href=\"https:\/\/www.thebrokeronline.eu\"><img decoding=\"async\" src=\"https:\/\/www.thebrokeronline.eu\/files\/extension\/broker\/design\/broker\/images\/no-image.png\" alt=\"Jan Servaes: Communication for sustainable social change\"><\/a>\n\t<\/div>\n<div class=\"wright\">\n<header>\n<h3><a href=\"https:\/\/www.thebrokeronline.eu\">Jan Servaes: Communication for sustainable social change<\/a><\/h3>\n<h4>\n\t\t\t\t\t\t<span class=\"yunu3cvqabft7vifv\"><br \/>\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/\">Jan Servaes<\/a>\t\t\t\t\t\t<\/span><br \/>\n\t\t\t\t\t|<br \/>\n\t\t\t\t\t\t\t06 September 2025<br \/>\n\t\t\t\t\t\t<\/h4>\n<\/header>\n<p class=\"yunu3cvqabft7vifv\">\n\t\t\tLet me start by stating at the outset that our Center does not intend to replace, nor compete with other projects or programs on campus. To the contrary, we hope to being able to work with many if not all who are interested in collaborating with u&#8230;\n\t\t<\/p>\n<p>\t\t<a class=\"more\" href=\"https:\/\/www.thebrokeronline.eu\">read more<\/a>\n\t<\/div>\n<div class=\"clear\"><\/div>\n<\/div>\n<\/section><\/div>\n<\/p><\/div>\n<div class=\"navigator\">\n\t\t<\/div>\n<\/article>\n<div class=\"clear\"><\/div>\n<\/section>\n<div class=\"clear\"><\/div>\n","protected":false,"raw":""},"excerpt":{"rendered":"<p>Jan Servaes Jan Servaes&nbsp;is Professor and Director of the [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template_4.php","meta":{"footnotes":""},"class_list":["post-711","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Servaes Jan \/ Authors - The Broker<\/title>\n<meta name=\"description\" content=\"Jan Servaes&amp;nbsp;is Professor and Director of the new SBS Center \u00e2\u20ac\u02dcCommunication for Sustainable Social Change (CSSC)\u00e2\u20ac\u2122 at the University of Massachusetts at Amherst (USA, www.csschange.org).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Servaes Jan \/ Authors - The Broker\" \/>\n<meta property=\"og:description\" content=\"Jan Servaes&amp;nbsp;is Professor and Director of the new SBS Center \u00e2\u20ac\u02dcCommunication for Sustainable Social Change (CSSC)\u00e2\u20ac\u2122 at the University of Massachusetts at Amherst (USA, www.csschange.org).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/\" \/>\n<meta property=\"og:site_name\" content=\"Homepage - Broker Online\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Servaes Jan \/ Authors - The Broker","description":"Jan Servaes&amp;nbsp;is Professor and Director of the new SBS Center \u00e2\u20ac\u02dcCommunication for Sustainable Social Change (CSSC)\u00e2\u20ac\u2122 at the University of Massachusetts at Amherst (USA, www.csschange.org).","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/","og_type":"article","og_title":"Servaes Jan \/ Authors - The Broker","og_description":"Jan Servaes&amp;nbsp;is Professor and Director of the new SBS Center \u00e2\u20ac\u02dcCommunication for Sustainable Social Change (CSSC)\u00e2\u20ac\u2122 at the University of Massachusetts at Amherst (USA, www.csschange.org).","og_url":"https:\/\/www.thebrokeronline.eu\/authors\/servaes-jan\/","og_site_name":"Homepage - Broker Online","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"}},"_links":{"self":[{"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/pages\/711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/comments?post=711"}],"version-history":[{"count":0,"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/pages\/711\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.thebrokeronline.eu\/wp-json\/wp\/v2\/media?parent=711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}